Career Path
Personal Training Sales Specialist
Focuses on driving gym memberships and personal training packages, leveraging customer relationship management to boost retention and revenue.
Fitness Sales Manager
Oversees sales teams, implements strategies to meet targets, and ensures exceptional customer service in fitness facilities.
Customer Relationship Manager (Fitness Industry)
Builds and maintains client relationships, ensuring satisfaction and loyalty through personalized fitness solutions.
Why this course?
The Professional Certificate in Personal Training Sales and Customer Relationship Management is a critical qualification for fitness professionals aiming to thrive in today’s competitive market. With the UK fitness industry generating over £5 billion annually and employing more than 300,000 professionals, mastering sales and customer relationship management is essential for career growth. This certification equips learners with the skills to build lasting client relationships, boost retention rates, and increase revenue, addressing the growing demand for personalised fitness solutions.
Year |
Fitness Industry Revenue (£bn) |
Employment (Thousands) |
2021 |
4.8 |
280 |
2022 |
5.1 |
300 |
2023 |
5.3 |
320 |
The certification aligns with current trends, such as the rise of hybrid fitness models and the increasing emphasis on client retention. By focusing on
sales strategies and
customer relationship management, professionals can capitalise on the growing demand for tailored fitness experiences, ensuring long-term success in the UK’s dynamic fitness market.
Who should apply?
Audience |
Why This Course is Ideal |
Aspiring Personal Trainers |
With over 300,000 fitness professionals in the UK, this course equips you with the sales and customer relationship management skills to stand out in a competitive market. |
Gym Owners and Managers |
Learn how to boost client retention and revenue, as 67% of gym members in the UK cite poor customer service as a reason for cancellation. |
Fitness Enthusiasts Transitioning to Careers |
Turn your passion into profit by mastering the art of selling personal training packages and building lasting client relationships. |
Experienced Trainers Seeking Upskilling |
Stay ahead in the £5 billion UK fitness industry by refining your sales techniques and enhancing client satisfaction. |